The whole inner city is a shopping paradise for fashionistas. Along Mönkebergstrasse and Spitaler Strasse you find department and chain stores and shopping malls that extend down to the city hall and Jungfernstieg. High-end brands and international chains are lined along Hamburg’s 5th Avenue named Neuer Wall, Poststrasse, and Gerhofstrasse down to Gänsemarkt.
Lange Reihe – this street offers some nice boutiques mainly selling fashion but also accessories, antiques, and interior. I recommend combining Lange Reihe with the other shopping streets in the city since the choice is limited. Metro station: Hauptbahnhof (all lines).
Eppendorf Klosterstern and Eppendorfer Baum – along one of the main arteries in the art nouveau quarter you find great boutique shopping including fashion, interior, and delicatessen stores. To shop at local designers walk down Hegestrasse and Lehmweg. Metro station: Klosterstern (U1) or Eppendorfer Baum (U3).
Eimsbüttel Eppendorfer Weg and Weidestieg – within art nouveau buildings you have several local designers and independent stores that sell fashion, jewelry, shoes, and kitsch. Metro station: Christuskirche (U2).
Osterstrasse – small shopping street in Hamburg with several smaller fashion chains and shoe stores. Metro station: Osterstrasse (U2).
Marktstrasse – those who are looking for trendy and outlandish fashion shouldn’t miss Marktstrasse. Metro station: Messehallen (U2) or Feldstrasse (U3).
Schulterblatt, Susannenstrasse, Schanzenstrasse – similar to Marktstrasse and just a few blocks away this area also features small and outlandish boutiques and stores. Metro station: Sternschanze (S11, S21, S31) or Feldstrasse (U3).
Ottenser Hauptstrasse – besides a shopping mall you have several small independent stores and a few chain stores in this quarter. Metro station: Altona (S1, S21, S3, S11, and S31).